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How to make Family Entertainment Center survives during COVID-19

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The COVID-19 pandemic has had a terrible effect on all parts of the entertainment business and still influences today. Many entertainment giants have seen their market value and income streams plummet due to the cancellation or postponing of Family entertainment center events.

The realities of COVID-19 in the worldwide attractions business remain at the forefront of everyone’s thoughts. Since its outbreak, it has had a detrimental impact on the FEC’s operations. As a result of the pandemic’s destructive effects on global economies, family income has been severely impacted. So, budgets have been reduced to deal with the problem. For instance, if your typical birthday celebration budget was $250 before the pandemic, it may cost $145 after that.

In this post, you’ll learn how to keep the family entertainment center business afloat during COVID-19, as well as other valuable information. Continue reading to find out more!

What is Family Entertainment Center business?

Family entertainment centers are small indoor playgrounds in large and small cities that serve local communities. Unlike traditional amusement parks, the FEC is designed to bring the entire family together, and its per-capita costs are often much lower.

figure 2 family entertainment centre 1

Tips on how to make Family Entertainment Center survive during COVID-19

Family entertainment centers are a hive of activity where people of all ages congregate to have a good time in the same place. Here are some suggestions to assist you in ensuring that your FEC business survives the COVID-19 outbreak.

Establish a positive working relationship with your landlord

Several factors must be considered in the context of COVID-19 to determine whether a landlord may collect rent from its tenants and if a tenant may discontinue operations without terminating the lease. For those who manage family entertainment center companies, maintaining a positive connection with your landlords and learning how to bargain with them can be beneficial when times are rough.

You may want to temporarily stop operations and quit paying rent or pay a lower or postponed rent until your business is fully operational without your landlord terminating your lease for default.

figure 3 landlord family entertainment centre 1

Solicit financing to assist you in growing your firm

As the COVID-19 epidemic continues to spread, we understand that these are challenging times for you and your company. As a result, keep in mind that there are many funding options available to assist businesses in transitioning from a time of uncertainty to one of more stability. It’s a good idea to check with your local government to see if any business assistance grants are available and the eligibility requirements.

figure 4 landlord family entertainment centre

Cut down your expenditures on products and services

Always undertake a comprehensive study before selecting the most cost-effective service or product. Some businesses promote “free” services that are just integrated into higher pricing already in place. Make sure that you are aware of the expenditures to enable you to make an informed decision.

Negotiate deferred payments

Make every effort to arrange delayed payment conditions for payables if at all feasible. This is something that has to be monitored frequently, much like receivables. Notify them in advance if you pledged to pay a supplier in two weeks but cannot do so. You expect this courtesy from your consumers; therefore, provide the same courtesy to suppliers as well. Again, if suppliers agree to make payments later in the month, you may see a reduction in your cash outflows.

figure 5 negotiate family entertainment centre

Increase the frequency with which you advertise your company online

Since the onset of the pandemic, some businesses, including FECs, cinemas, and museums, have been closed. Consumer habits have changed as fewer people can spend money on goods and entertainment outside of their homes. The most common method of advertising and purchasing goods and services has therefore become online shopping.

Consumers or prospective consumers are now far more likely to establish their ideas or preferences based on what they see on their digital platforms rather than what they hear or read elsewhere.

When it comes to establishing an online presence for your company, building a fantastic website and generating entertaining, engaged social media profiles are excellent places, to begin with.

Maintaining a regular posting schedule on your social media sites is essential for reminding your fans that you are still active and that they may have a good time.

figure 6 online advertise fec

Promote safe disinfecting to re-open your parks

Clean your family entertainment center before opening, during the day, and at the end of the day; however, in light of the COVID-19 outbreak, the cleanliness of your family entertainment center is more important than it has been in the past. Note that COVID-19 can survive for days on surfaces, particularly on currency, money, and banknotes.

Proper Covid-19 disinfection requires employing a specialized disinfection machine to destroy mic

roorganisms on surfaces, hence reducing the transmission of illness.

Using standard equipment, such as a spray bottle and a towel, may result in overlooking numerous spots where the Coronavirus (Covid-19) or other hazardous bacteria might be lurking. So, a fogging machine is the best device you can utilize to disinfect medium and large-scale structures.

Disassembling the facility during a lengthy lockdown and relocating it after the epidemic has passed

Having your company activities halted for an extended period may be quite detrimental. In some instances, a lockdown might last anywhere from three to six months in length. It is critical to deconstruct your equipment and shift it to a location where you will pay the least expenses to save on leasing fees.

Make use of contactless payment methods

Cash is well-known for being filthy and capable of transmitting germs and illnesses, but cashless and contactless modes of payment do not share this characteristic. If your family entertainment center uses coin or token systems, you should consider switching to contactless technology because the risks are too significant. Additionally, it should be noted that more customers may choose to visit family entertainment center firms that follow COVID-19 guidelines rather than those who do not adhere to these protocols.

Here are some of the best contactless payment options you may use.

Paypal

With Paypal, you can make payments without direct contact by using microchipped credit cards. You can easily use Paypal by scanning QR codes using the app, entering the amount, and sending cash right away.

Google pay

Google Pay is an easy and efficient solution for making contactless payments. Contactless payments are made by unlocking and holding your smartphone near the card reader terminal until you see a checkmark, which indicates that the payment has been successful.

figure 8 contactless payment fec

Conclusion

Knowing how to keep your FEC business afloat during COVID-19 may help you improve your company’s overall growth. For this reason, promoting careful disinfection of the building, advertising your initiative online, disassembling your equipment while the facility is locked down, and soliciting financial support are all critical to ensuring the success of your company’s development throughout the outbreak.

Simona Peng

Simona Peng

Hi, my name is Simona Peng and I am Marketing Director for TOPKIDSPLAY . Welcome to our website and thanks for your interest in TOPKIDSPLAY. I do hope you’ll make yourself at home here.

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